radio

Alex Cooper

Alex Cooper

Alex Cooper wanted to sell rugs. A lot of expensive, high-end Oriental rugs. They needed to shout their message to the world, yet distinguish themselves from their low-end competitors. This spot achieved their goals, and did so with …

Posted on October 13th, by adminUser in radio.

Indiana 811 “Couldn’t Wait”

Indiana 811 “Couldn’t Wait”

It’s the law in Indiana: contractors must call 811 to have underground utilities marked before digging. Unfortunately, while many contractors called, they would still take illegal shortcuts, damaging utility lines and endangering themselves and the public. This PSA confronted …

Posted on October 1st, by adminUser in radio.

UMUC Cyber Bank Account

UMUC Cyber Bank Account

University of Maryland University College (UMUC) had two goals: to boost enrollment in its cybersecurity program, and to establish itself as a leader in that field. This spot created urgency by dramatizing the all-too-possible effects of a cyberattack, then …

Posted on September 26th, by adminUser in radio.

Ubiquitel “Looming Holidays”

Ubiquitel “Looming Holidays”

Sprint franchisee Ubiquitel needed to boost phone sales during the holidays – when every one of its competitors would be trying to do likewise. This spot set Ubiquitel apart, countering a customer’s enormous dilemma with an even larger solution.…

Posted on September 25th, by adminUser in radio.